Pick it up. Plug it in. Play.
One music store for the whole family, in Torrington, CT.
Give it a strum
Since 1998, families and players have come here for instruments, private lessons, rent-to-own school rentals and repairs. Every guitar we sell is set up before it leaves the store.

What we do
One store for every musician in the family.

School band and orchestra rentals
Flutes, clarinets, saxes, trumpets, violins, cellos and more. Rent monthly, and every payment counts toward owning it.
Rent an instrument
Private music lessons
Guitar, bass, drums, piano, voice, brass and band instruments. Five teachers, 30 minutes a week, kids and adults.
Find your instrument
Guitar setups and repairs
Every guitar we sell is set up before it leaves. We also fix amps, keyboards, and brass and woodwind instruments.
See repairs
Try it before you buy it
Plug into an amp, sit down at a kit, play a few guitars off the wall. Grab strings, reeds and sticks on the way out.
Walk the storeSchools we rent for
Starting in the middle of the year? That's fine.
Rentals run all year, and the season starts in August.

28 years in Torrington
Torrington's music store since 1998.
George Donovan Jr. opened George's in 1998. Today Sam and Jerry, who worked beside him for years, carry it on with the same name, the same counter, and a setup on every guitar that leaves the store.
Read our storyTake a look around
Inside George's Music Center.
These are our own photos of the store. Come see it in person, plug in and play.








Dealer for these brands and more: see every brand we carry. Looking for something specific? Call and we'll check the wall or order it.
Shop gear online on ReverbWhat people say about George's.
“Sam and Jerry take great care of their customers. I highly recommend their luthier services for guitar and bass, their setups at top notch and keep my gear in tip top shape.”
“Sam and her team were amazing … No pressure, all questions answered, and an inviting experience overall.”
“My son has been taking music lessons at George's for over 5 years … Eric goes above and beyond and we are grateful to have him as my son's music teacher!”
Everything we do
Lessons, rentals, repairs and gear in one Torrington store.
Gear for the school band and the weekend band, and the people to teach it and fix it. If we don't have it, ask and we'll tell you what we can order.
A music store near you
The music store for Torrington and the Litchfield Hills.
On Route 4 in Torrington. Players and band families from all over the area shop, rent and take lessons here. Every town has its own page: find yours.
- Torrington
- Litchfield
- Bantam
- Goshen
- Winsted
- Winchester
- Harwinton
- Burlington
- New Hartford
- Thomaston
- Watertown
- Canton
- Barkhamsted
- Norfolk
- Morris
- Warren
- New Milford
- Waterbury
- Hartford
- New Haven
- All towns
We're a vendor to Mohegan Sun. See gear for pros and venues
Questions about George's Music Center
Hours, rentals, lessons and more. Call the store for anything else.
When are you open?
Monday to Friday 11 AM to 6 PM, Saturday 10 AM to 2 PM. Sundays by appointment: call the store. Holiday hours are on the Visit page.
Where are you?
905 New Harwinton Rd in Torrington, in the Eastside Commons plaza on Route 4. Park in the plaza. Lessons are downstairs.
How do I rent an instrument for school?
Send a rental request from the Rentals page or call the store. Rentals are rent-to-own, so your rental fees count toward buying the instrument.
How do I start lessons?
Call the store, or send a lesson request and we will call you. Tell us the instrument and the student's age, and we'll match you with one of our five teachers.
Can I buy gear online?
Used and vintage gear is in our Reverb store. For anything new, call and we'll tell you what's on the wall or what we can order. We also buy and trade used gear.
Find us
905 New Harwinton Rd, TorringtonCT 06790 · Route 4, in the Eastside Commons plaza
Park in the Eastside Commons lot. For lessons, head downstairs to the lower level.
Walk the store in 360| Monday | 11 AM to 6 PM |
| Tuesday | 11 AM to 6 PM |
| Wednesday | 11 AM to 6 PM |
| Thursday | 11 AM to 6 PM |
| Friday | 11 AM to 6 PM |
| Saturday | 10 AM to 2 PM |
| Sunday | By appointment |
| Wed, Nov 11 · Veterans Day | Closed |
| Thu, Nov 26 · Thanksgiving | Closed |
| Fri, Nov 27 · Black Friday | 11 AM to 6 PM |
| Sat, Nov 28 · Small Business Saturday | 10 AM to 2 PM |
| Sun, Nov 29 · Holiday Sunday | 10 AM to 2 PM |
| Sun, Dec 6 · Holiday Sunday | 10 AM to 2 PM |
